#iRockGlobalGoals: Our internal sustainability campaign

11,700 employees around the world unite towards the United Nations Sustainable Development Goals

Four employees holding Sustainable Development Goals signs for the #iRockGlobalGoals campaign. Keywords: Sustainable Development Goals, SDGs, Global Goals, Sustainability, Employees, Employee

Our sustainability goals don’t just guide our strategy, they’re part of our culture.

Our progress is dependent on the creativity and entrepreneurship of our employees, so we make sure to engage them in the process as much as we can.

Building on our employee SDG campaign in 2018, we ran the #iRockGlobalGoals Idea Challenge in 2019. Employees were asked to submit ideas on new ways stone wool or ROCKWOOL operations could help meet a Global Goal. The competition produced many innovative ideas, and seven awards were handed out for the ideas with the highest impact, best pitch and other categories.

Campaign highlights

  • Hundreds of employee-led innovations from all over the world 
  • Attracted 26,500 views on our internal landing page 
  • Received more than 5000 likes, comments and shares on the employee-only platform for the submitted ideas 
#iRockGlobalGoals, employee sustainability campaign