Software Product Manager

United States of America
03 December 2018

Our purpose is simple and compelling: To release the natural power of stone to enrich modern living.

ROCKWOOL products save energy and water and reduce CO2 emissions, protect buildings from the spread of fire; reduce waste; improve acoustic comfort, building performance and aesthetics; and enhance Precision Growing, thereby improving the efficiency of fresh food production.

While the stone we use may be millions of years old, what we do with it is cutting-edge. Every day, ROCKWOOL colleagues are developing and applying new technologies to release yet more potential of stone wool to enrich modern life.

Would you also be proud to enrich society like we do? Apply now to join us as we improve modern living conditions for millions of people worldwide.

POSITION: e-Gro Product Manager

Grodan is part of the ROCKWOOL Group and is the global leader in offering advanced stone wool growing media solutions for plants.

This is the role

We supply innovative and sustainable stone wool growing media solutions for the professional horticultural sector, based on Precision Growing principles. Stone wool growing media are offered together with tailor-made advice and innovative tools to support Precision Growing enabling growers to achieve the best crop quality possible.

We developed a SaaS product, called e-Gro, that provides comprehensive visibility of all data in the operation of our customers (the growers) and will support them with intelligent recommendations to help make informed decisions and optimise their total operation. The e-Gro software will both be available for vegetable and legal cannabis growing.

This position reports directly to the e-Gro Director (located in the Netherlands) and is responsible for:

  • Understands the customer needs, with focus on the legalised cannabis growing in NA
  • Acquires an in depth knowledge of the legalised Cannabis markets in North America and stays informed on newest developments and trends
  • Acts as the voice of the customer in the definition of e-Gro solutions
  • Organises and manages customer feedback through interviews, surveys, concept testing, analytics tools etc.
  • Create user stories based on user feedback and tested hypothesis
  • Create design briefs that outline design iterations, prioritized concepts and timelines
  • Maintain the backlog of ideas, hypothesis and user story design for the legalised Cannabis market in NA Monitor performance and support needs
  • Prototype and test low-to-high fidelity design work
  • Participates in the Learning and Design scrums for the MJ product
  • Cooperating within e-Gro team with the Strategic Designer (located in The Netherlands), who has the responsibility of the overall Learning and Design backlogs
  • Cooperate with and support to sales team, technical support, customer success managers and marketing
  • Prepare and run training programs

This is what you offer:

  • Business related university degree
  • 5 + years’ experience in similar positions ideally within companies/industries which are suitable for the role where they have driven changes effectively
  • Profound experience in Sales & Marketing and operational supply chain management in dynamic and challenging markets.
  • Excellent communication skills in English, both verbally and in writing
  • Interpretation of finance information

Personal Competencies:

  • Result and customer driven, entrepreneurial and the ability to think strategically;
  • Decisiveness: takes decisions independently or takes action, even if not all information is available yet
  • Results orientation: sets ambitious goals independently and achieves them
  • Analytical: can process information easily and turn these in validated conclusions and recommendations
  • Inquisitive: is able to discover the real needs of the customers by the right questions and good listening
  • Presentation skills: to be used to inform and train both customers and sales-team
  • Negotiating: demonstrates to his/her negotiating partner, of his/her initiative, that he/she is focused in a win-win outcome

This is what we offer:

Join a rapidly growing stable organization that offers a range of career development opportunities with a comprehensive salary and benefits package.


If you recognize yourself in this opportunity, please send an English version of your resume and cover letter to


Joining the ROCKWOOL Group gives you the opportunity to release the natural power of stone to enrich modern living. For the last 80 years we have been unlocking the secrets inside of stone, to improve peoples’ work and wellbeing in all kinds of ways. Our solutions are influential in making people’s lives richer, more productive and more beautiful. Stone wool products comprise a diverse range of original solutions, including fire-resilient, high-performing ROCKWOOL building insulations; Rockfon opera-standard acoustic panels; Rockpanel forward-designed external cladding; ROCKWOOL Technical Insulation custom industrial applications; Grodan substrates for abundant fresh produce with less water usage; and Lapinus mineral fibres for modern transportation, anti-vibration applications and water management solutions. We encourage you to apply now!


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